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By Lisa Pocci Blog Post Creative Digital Marketing

03 Dec: What’s Old is New Again Thanks to Nostalgia Marketing

They grew up with Cabbage Patch Kids, graduated to Caboodles, and now those kids-turned-adult consumers are the focus of brands hoping a…

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By Jennifer Mabes Creative Digital Marketing Industry InSites

12 Nov: Holiday Marketing: Crisis Communication Waiting to Happen?

It’s finally mid-November and time for the fun-loving spirit of the holidays! Oh, but how could I forget? It’s still…

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By Jennifer Mabes Digital Marketing Industry Industry InSites

27 Aug: Building A Brand So Strong That There Is No Need For Hype

Originally, I wanted to write a blog about brands that build hype and do it well. But then I thought…

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By Lisa Pocci Agency Digital Marketing Industry InSites

20 Aug: Some Seek Newly Formed ‘Work Gyms’ To Get Their Productivity Back

Here’s a “symptom” of COVID-19 that you might not have thought of, but I bet you can relate to: Zoom…

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By Jennifer Manocchio Blog Post Digital Marketing Industry Industry InSites

23 Jul: Marketing’s Silver Bullet

Every marketer’s dream is that there is a silver bullet for marketing. One strategy that increases brand awareness, drives quality…

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By Jennifer Manocchio Blog Post Digital Marketing Industry InSites

11 Jun: How Well Do You Know Your Customers?

For seasoned marketing professionals, knowing and understanding your customers and prospects feels more like marketing 101. Having worked with many…

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By Jennifer Mabes Agency Agency News Blog Post Digital Marketing Industry Meet the Team

07 May: Meet the Head of Digital Services: Rachel Dill

Our digital marketing leader, Rachel Dill, celebrated her fifth anniversary here at Sweeney this week! We figured what better time…

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social listening
By Jennifer Manocchio Blog Post Digital Marketing Industry Industry InSites

16 Apr: Why Social Listening Is a Must

Customers no longer want to be sold. Customers want brands to address their passions, pain points and help them achieve…

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By Jim Sweeney Blog Post Digital Marketing Industry Industry InSites

11 Mar: Uncertain Times Call for Decisiveness with Certainty

No doubt, the coronavirus (among a dozen other national and global issues) is impacting business and calling into question the…

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Instagram
By Rachel Dill Blog Post Digital Marketing

20 Nov: The Pros and Cons of Removing Instagram ‘Likes’

Last week Instagram announced they are going to test hiding ‘likes’ in the U.S. starting this week. Naturally, that has…

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Cleveland

440.333.0001Email

Wilmington

910.772.1688Email

Raleigh

440.836.2006Email
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