Chef’s Planet Selects Sweeney to Promote 10-Year Anniversary and Build Awareness of Nonstick Ovenliners

Chef’s Planet Selects Sweeney to Promote 10-Year Anniversary and Build Awareness of Nonstick Ovenliners

CLEVELAND – March 9, 2012 – Chef’s Planet (Petersburgh, NY), a leading designer, manufacturer and marketer of innovative kitchen housewares products, has selected Sweeney to support its 10-year anniversary initiatives and build brand awareness for its US-manufactured nonstick ovenliners. The agency is providing strategic planning, publicity, media relations and social media marketing services.

Founded in 2002, Chef’s Planet is recognized for innovative and practical kitchenware products – gadgets, urban kitchen tools, nonstick bakeliners, nonstick ovenliners, glass cruets, all natural hand soaps, wood crème and more.

“Chef’s Planet is one of the kitchenware industry’s rising stars and has gained a reputation, and national recognition, for innovative and practical products,” said John Cooper, Chef’s Planet national sales manager.  “We are excited to partner with Sweeney to help us plan and promote our 10-year anniversary and to build market awareness for our premium nonstick ovenliners and up-market products.”

About Sweeney

Sweeney, established in 1986, is a leading national marketing and public relations firm with offices in Cleveland, OH (headquarters) and Wilmington, NC.  Sweeney specializes in building and launching brands, products and services for a wide range of consumer, business and industrial organizations. For additional information, visit www.sweeneypr.com.

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Jennifer Manocchio

After starting her career with Edelman in Chicago, Jennifer joined Sweeney and quickly established herself as an exceptional industry innovator. In 2004, she opened Sweeney’s first full-service office outside of Cleveland and quickly rose through the ranks to become agency president. Jen leads by example and without fear. She has been critical to agency growth throughout the past decade and continues to lead the agency into the future.